Thursday, January 2, 2014

New market research tools used by ad networks, DSPs & DMPs.

New market research tools used by ad networks, DSPs & DMPs.

Determine online brand advertising effectiveness, and the ability to leverage this shared understanding to optimize advertisers' return on investment with these tools.

1)http://www.vizu.com/.
2)http://www.comscore.com/
3)http://www.questionmarket.com/
4)http://www.nielsen.com/
5)https://www.scorecardresearch.com/
6)http://www.effectivemeasure.com/
7)http://www.insightexpress.com/

Please contribute if you have more to add to list.



Yours Omenao

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